MarketMuse Logo
MarketMuse Logo
MarketMuse Inc

MarketMuse

7.7 /10
Category
MarketMuse
7.7 /10

What is MarketMuse?

MarketMuse provides a fast and efficient Search Engine Optimization platform that analyzes your entire website to give you personalized, objective insights so you can confidently plan better and faster.

Company Details


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Awards & Recognition

MarketMuse won the following awards in the Search Engine Optimization category

MarketMuse Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on MarketMuse.

85 Likeliness to Recommend

1
Since last award

89 Plan to Renew

1
Since last award

74 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

+71 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love MarketMuse?

5% Negative
9% Neutral
86% Positive

Pros

  • Respectful
  • Efficient Service
  • Altruistic
  • Acts with Integrity

Cons

  • Vendor's Interest First
  • Under Delivered

Feature Ratings

Average 82

Competition Analysis

89

Content Optimization

87

On-Page Tracker/Optimization

80

Auditing

79

Analytics and Reporting

79

Alerts

77

Holistic Visibility Tracking

77

Keyword Research

75

Rank Tracking

70

Backlink Tools

69

Local SEO

68

Vendor Capability Ratings

Average 80

Vendor Support

85

Ease of Implementation

85

Ease of IT Administration

83

Business Value Created

81

Quality of Features

80

Ease of Customization

80

Ease of Data Integration

79

Availability and Quality of Training

79

Breadth of Features

79

Usability and Intuitiveness

77

Product Strategy and Rate of Improvement

73

MarketMuse Reviews

Samuel K.

  • Role: C-Level
  • Industry: Transportation
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Oct 2024

Powerful SEO tool with great results

Likeliness to Recommend

10 /10

What differentiates MarketMuse from other similar products?

What really differentiates MarketMuse for me is its deep focus on content optimization and strategy. Unlike many other tools that primarily focus on keyword research, MarketMuse helps me create a comprehensive content plan by analyzing topics and suggesting what to cover for a richer, more valuable article.

What is your favorite aspect of this product?

The way it generates content briefs is a standout feature. They’re so detailed and tailored, guiding me on exactly what to include to improve SEO and engage my audience. Plus, the insights on content gaps compared to competitors help me hone in on what really matters to my readers. it feels like a partner in my content creation journey, making it easier to produce high-quality, impactful articles that resonate with my audience. It’s been a wonderful addition to my toolkit.

What do you dislike most about this product?

while the insights are powerful, I sometimes wish there were more straightforward explanations or examples to help clarify the suggestions it provides. Overall, it’s a great tool, but a smoother onboarding experience would make it even better.

What recommendations would you give to someone considering this product?

If you're considering MarketMuse, involve your marketing and content teams in the process. Use the insights from MarketMuse to guide your content creation and ensure everyone is on the same page about your strategy.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Anonymous Reviewer

Submitted Mar 2024

Productive Approach for Marketing and Intelligence

Likeliness to Recommend

9 /10

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Erin H.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2023

It keeps crashing for me, but I still love it

Likeliness to Recommend

9 /10

What differentiates MarketMuse from other similar products?

Pricing and the all in one nature of the product.

What is your favorite aspect of this product?

The counter telling me how many more words I need to beat the competition.

What do you dislike most about this product?

It keeps crashing on me

What recommendations would you give to someone considering this product?

Do it. It doesnt need a lot of thought

Pros

  • Performance Enhancing
  • Continually Improving Product
  • Enables Productivity
  • Trustworthy

Cons

  • Less Effective Service

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