What is Keap?

Keap is an all-in-one CRM and sales & marketing automation platform designed to grow your business. House all your client activity and communications in one place. Keap helps you create growth, profit and freedom with software that automates your entire business — from email follow-up to team task management. Plus, you get implementation services and expert strategy consulting to get you going from day one.

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Awards & Recognition

Keap won the following awards in the Marketing Automation - B2B category

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Keap Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Keap.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

95 Plan to Renew

85 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+87 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Keap?

4% Negative
13% Neutral
83% Positive

Pros

  • Trustworthy
  • Reliable
  • Respectful
  • Friendly Negotiation

Feature Ratings

Average 87

Conversion Propensity Modeling

100

Recommended Best Action

96

Customer Journey Modelling

91

Email Marketing Automation

89

Mobile Marketing Management

87

Marketing Asset Management

87

Social Media Marketing Management

86

Marketing Project Management

86

Marketing Analytics

83

Opportunity Pipeline Tracking

80

Vendor Capability Ratings

Average 84

Ease of Data Integration

88

Availability and Quality of Training

87

Quality of Features

86

Breadth of Features

86

Ease of IT Administration

85

Vendor Support

85

Ease of Implementation

84

Business Value Created

84

Ease of Customization

84

Usability and Intuitiveness

80

Product Strategy and Rate of Improvement

79

Keap Reviews

Natalia E.

  • Role: C-Level
  • Industry: Not for Profit
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2024

Keap is a very straightforward CRM platform to use

Likeliness to Recommend

10 /10

What differentiates Keap from other similar products?

Keap offers a complete solution for those who wants to take marketing to the next level

What is your favorite aspect of this product?

How easy is to automate emails and understand data

What do you dislike most about this product?

email deliverability restrictions to the corporate domains

What recommendations would you give to someone considering this product?

Have a high level of understanding about CRM's, attention to the details and creativity

Pros

  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Aaron M.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jun 2023

Keap has been very useful

Likeliness to Recommend

10 /10

What differentiates Keap from other similar products?

This program is one of the best tools that we can put to the test and implement it in the business management operation, since this program will be in charge of executing in the marketing area, Keap has been very useful to automate each of the procedures on my platforms on the web in my system, one of the wonders of this program will be the great handling it has to carry each of our contacts and find the best and most powerful clients for the benefit of the company, with Keap' s support will be the multiple messages that are sent through the company's emails automatically for the presentation of our content.

What is your favorite aspect of this product?

With the help of this program I have even had the possibility of using it with an appointment scheduler with each of my clients, this has given them a better order when interacting with all our contacts, Keap is a program that allows me to have creations and sending email marketing campaigns, as well as automating the sales process by tracking potential customers and assigning tasks, that is, thanks to the help of this program, there has been a massive growth in the management of sales of my company, since this program guides my clientele to achieve a commercial connection.

What do you dislike most about this product?

The truth is that I do not recommend this program for those companies that have been in the market for a very short time, since this company is designed for companies that have a greater demand from their clients, the program does not generate the same results for small companies, it is much better for managing companies with more number of businesses and trajectory in their market.

What recommendations would you give to someone considering this product?

I have always mentioned that this program is the most assertive solution to have an automation of each one of the marketing parameters of my company, since Keap is a program that responds perfectly to the demand of my work and to the management of my contacts in each one of the steps that lead them to finalize sales on the web, this program is totally recommended for its functionality.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Ignacio L.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jun 2023

Keap is a program that we have had for a long time

Likeliness to Recommend

10 /10

What differentiates Keap from other similar products?

Keap is a program that we have had for a long time because it has fully met each of my need to show the way to each of my clients and set multiple appointments for business events on the web, this program is sufficiently powerful and organic to give the opportunity to each of its users to create multiple workflows that help to automate constantly in conjunction with other great applications that are progressively implemented and applied for negotiations, Keap will be a program that will collect customers more potential people to trust our company.

What is your favorite aspect of this product?

There are very few programs with such intelligence to keep each of your contacts, this platform is wonderful when it comes to automating the management of my contacts, I have a lot to thank this program because thanks to Keap the increase in sales is going up barbaric growth, that is to say that this program takes over your work to generate marketing flows and strategies with the main pieces of my work such as without my email, and works in collaboration with other options for the conversion of notes into complete documents of Google Docs ready to edit in Google Drive.

What do you dislike most about this product?

One of the negative points that this program can have is undoubtedly the high cost that must be paid, this fee can be somewhat expensive for certain users, the problem with this is that we have to find a much cheaper option to solve installing a marketing automation program on each of our department computers within the company.

What recommendations would you give to someone considering this product?

Keap is one of the main programs that we recommend for marketing automation since this program will be in charge of caring for and informing each of your clients, until choosing the most potential ones for the benefit of the company, working together with this program It will bring incredible results, since the program will launch its execution autonomously to show all the most relevant information about the company.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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