In Partnership With SelectHub
What is SAS Marketing Automation?
Plan, test and execute marketing campaigns with marketing automation software. SAS Marketing Automation helps you analyze customer profitability, improve data quality and create customized, repeatable processes.
Company Details
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In Partnership With SelectHub
SAS Marketing Automation Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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83 Likeliness to Recommend
7
Since last award
96 Plan to Renew
3
Since last award
79 Satisfaction of Cost Relative to Value
9
Since last award
Emotional Footprint Overview
+86 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love SAS Marketing Automation?
Pros
- Respectful
- Effective Service
- Acts with Integrity
- Continually Improving Product
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Marketing Master Data Management
Email Marketing Automation
SMS Marketing
Marketing Project Management
Customer Journey Modelling
Mobile Marketing Management
Social Media Marketing Management
Marketing Analytics
Marketing Asset Management
Multivariant Testing
Vendor Capability Ratings
Quality of Features
Ease of Implementation
Usability and Intuitiveness
Vendor Support
Ease of Customization
Ease of Data Integration
Availability and Quality of Training
Ease of IT Administration
Breadth of Features
Business Value Created
Product Strategy and Rate of Improvement
Also Featured in...
SAS Marketing Automation Reviews
Matt O.
- Role: Information Technology
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Mar 2024
allows you to automate marketing processes such as
Likeliness to Recommend
What differentiates SAS Marketing Automation from other similar products?
It is possible to create highly personalized content for each user, which helps improve customer experience and increase conversion rates. Advanced analytics tools that allow detailed monitoring of the performance of marketing campaigns and obtain valuable insights for decision making.
What is your favorite aspect of this product?
In an increasingly competitive and digitalized environment, having a marketing platform like Adobe Marketo Engage can make the difference between success and failure for many companies.
What do you dislike most about this product?
Improves the efficiency and productivity of sales processes. Expands the customer base by allowing you to reach more potential customers through an online platform. Offers a more convenient and personalized shopping experience for customers.
What recommendations would you give to someone considering this product?
easily with other marketing and CRM platforms, making it easy to manage data and coordinate marketing strategies across different channels. It allows you to access data and analytics to make more informed decisions about your sales strategy. It allows businesses to adapt to changing market needs and online competition.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
- Role: Human Resources
- Industry: Entertainment
- Involvement: Business Leader or Manager
Submitted Aug 2023
This product is outstanding. Very easy to use.
Likeliness to Recommend
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Jyothsna R.
- Role: Sales Marketing
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted Jan 2023
It has a clear interface and easy to understand
Likeliness to Recommend
What differentiates SAS Marketing Automation from other similar products?
IoT analytics
What is your favorite aspect of this product?
Interface
What do you dislike most about this product?
Bit expensive
What recommendations would you give to someone considering this product?
You can go for it as it reduces a lot of manual work
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Efficient Service
Please tell us why you think this review should be flagged.
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