Apollo.io
8.7 /10

What is Apollo.io?

Apollo is the unified engagement acceleration platform that gives reps the ability to dramatically increase their number of quality conversations and opportunities. Reps are empowered to do more than just conduct outreach, they learn who to target, how to reach out, and what to say at speed and scale. We help drive growth and success by providing the means for teams to discover and utilize their organization’s unique best practices.

Company Details


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Awards & Recognition

Apollo.io won the following awards in the Sales Engagement Platforms category

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Apollo.io Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Apollo.io.

92 Likeliness to Recommend

1
Since last award

98 Plan to Renew

82 Satisfaction of Cost Relative to Value

2
Since last award


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Emotional Footprint Overview

+89 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Apollo.io?

0% Negative
10% Neutral
90% Positive

Pros

  • Enables Productivity
  • Reliable
  • Performance Enhancing
  • Trustworthy

Feature Ratings

Average 82

E-Mail Campaign Management

86

E-Mail Integration

84

Workflow Automation

84

Sales Analytics

84

Internal Sales Collaboration

83

CRM Integration

83

Omnichannel Campaign Management

82

Next-Best-Action Recommendations

78

Call Management

76

Pipeline Management

75

Conversation Coaching

73

Vendor Capability Ratings

Average 81

Ease of Implementation

86

Quality of Features

85

Ease of IT Administration

85

Business Value Created

84

Usability and Intuitiveness

82

Breadth of Features

81

Product Strategy and Rate of Improvement

80

Ease of Data Integration

79

Availability and Quality of Training

79

Vendor Support

79

Ease of Customization

79

Apollo.io Reviews

Sarah G.

  • Role: Sales Marketing
  • Industry: Consulting
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Oct 2024

Great tool with powerful automation features

Likeliness to Recommend

10 /10

What differentiates Apollo.io from other similar products?

Apollo.io stands out for its comprehensive lead database, which provides enriched contact information and advanced search capabilities. It offers robust automation tools for email sequences, making outreach more efficient. I also love the integration with CRM systems streamlining sales workflows for seamless management.

What is your favorite aspect of this product?

My favorite aspect of Apollo.io is how its powerful automation capabilities for email sequences save me time and streamline my outreach process efficiently.

What do you dislike most about this product?

What I dislike most about Apollo.io is the email restriction of 50 emails per 24 hours, which isn’t sufficient for my workload. Additionally, the inability to create attractive templates for campaigns is a limitation.

What recommendations would you give to someone considering this product?

If you value automation and a comprehensive lead database, Apollo.io is an excellent choice for streamlining your sales process.

Pros

  • Efficient Service
  • Saves Time
  • Respectful
  • Acts with Integrity

Wyll M.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2024

Great Low Cost Option

Likeliness to Recommend

7 /10

What differentiates Apollo.io from other similar products?

Strong LinkedIn workarounds built in, data for the contacts easy to find, and easy to add to a cadence/sequence

What is your favorite aspect of this product?

Hybrid approach of contact information and outreach automation

What do you dislike most about this product?

You can't just add your own contacts to their sequences without doing an import. So if you're prospecting and find the contact information for your prospect online, but Apollo doesn't have it in their system, you need to put that information into a CSV, and import it, which adds an unnecessary amount of steps for a relatively simple feature. In order to filter your tasks by time zone, you need to know how to reach the advanced filters, which isn't obvious for newer users. While Apollo integrates well with some CRM, the lack of a broader integration offering adds silos and inefficiencies for those who don't use one of 3 CRM.

What recommendations would you give to someone considering this product?

Apollo is cost effective and has a great resource for prospecting contact information. The functionality of the sales engagement and sales intelligence features is very strong however they don't offer the flexibility of some of the other solutions on the market for both. Make sure you have a plan on how you're going to integrate Apollo as this is probably the biggest area it lacks.

Pros

  • Helps Innovate
  • Includes Product Enhancements
  • Continually Improving Product
  • Enables Productivity

Abhishek J.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Sep 2024

Good Marketing tool for Email Marketing & Database

Likeliness to Recommend

8 /10

What differentiates Apollo.io from other similar products?

It has a good number of database

What is your favorite aspect of this product?

Email things is the fav part for me

What do you dislike most about this product?

There is no dislike for this tool

What recommendations would you give to someone considering this product?

I would like to say this is awesome tool and I recommend to all

Pros

  • Efficient Service
  • Effective Service
  • Saves Time
  • Helps Innovate

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